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SCHWEPPES COCKTAIL BIKE

The Cocktail Bike campaign was developed as part of Schweppes Cocktail Revolution mixers campaign. Where the Cocktail Revolution has been successful in talking to people about changing their drinking behaviour, the Cocktail Bike was developed to tangibly bring to life the manifesto of the Cocktail Revolution and physically travel around the country insiring people to make mixed drinks at home, one house party at a time.