One of the world’s most respected creative directors, Julian Watt got into advertising through a simple act of nepotism somewhere back in the 90′s at Leo Burnett.
He’s since worked on some of the world’s most iconic brands spanning all categories from Apple computers to Coca-Cola, Mercedes-Benz, General Motors, Cell C and Virgin Atlantic.
He’s a passionate believer in advertising as a force for enhancing lives, not polluting them.
“Interaction is way more powerful than interruption, and the best ad is likely not an ad at all.”