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CRICKET – NOT ON OUR WATCH

Moving into the 2011 cricket season, the Australian public had lost some of their pride in the Australian team following significant changes to the team line up and period of questionable performance. The 2011 season would see India on tour in Australia with an ambition to win their first ever test series against Australia on Australian soil. A campaign for test cricket was developed which promoted the Indian teams hopes for a historic victory, working successfully to rally the Australian public in support of the Australian team.