WICKED SICK!
To prove to our clients the importance of creativity, we used the power of social networking to generate interest in a simple ad. It went like this.
1: Buy a simple product off ebay that has a boring ad.
2: Change NOTHING about the product.
3: Re-sell the product back on ebay,
BUT with a creative ad. Results: In short, our ad made it onto thousands of independent blogs and websites, generated countless tweets, posts, updates and emails, but most importantly, MADE A 500% PROFIT. Not bad eh? Google WICKED SICK EBAY to see for yourself.