The B&T Women in Media Awards were held on Tuesday night in Sydney. More than 350 people attended to see the finalists and winners in each category. We’re proud to have one of our own, Lucielle Vardy from Patts Sydney take out the top prize in the Strategy category!
GPY&R Sydney has promoted creative directors David Joubert (above left) and Bart Pawlak (above right) to the role of joint executive creative directors.
Says Andrew Dowling, Y&R Group Sydney’s managing director: “Dave and Bart have been an integral part of the Sydney operation since joining forces in 2010. The guys have been highly influential in a string of new business successes, including recent NSW Government wins and the soon-to-be announced global campaign for Al Gore’s Climate Reality Project. Their creative approach and leadership style have made them favourites amongst the team and clients alike, making them a very valuable asset.”
As always, the Toyota AFL Multicultural Round campaign celebrates the many wonderful cultures who all share a common passion for footy. This year though, the public will hear from individuals on a grass roots level – those dedicating their time to local clubs for no other reason than their love of the game in a campaign via GPY&R Melbourne.
This article by our Y&R Group MD, Andrew Dowling appeared today in BRW
There is a lot of hot air in our industry about innovation. Claims of world firsts, media firsts, technology firsts. Designed-for-creative-award-show-circuit firsts.
But to my mind, there’s an important distinction between being the first to do something and executing an idea that genuinely changes the way we meet customers’ needs.
GPY&R Melbourne’s ‘Air Force FM’ for Defence Force Recruiting took out the Direct Grand Prize at the New York Festivals International Advertising Awards last week.
In addition to the Direct Grand Prize, it took one First Prize, one Second Prize and one Third Prize as well.
Nicholas Sellers, GPY&R Melbourne’s Digital Art Director, shares some of his observations from this year’s SXSW Interactive.
For me, the greatest change that stood out in 2014 was the shift in focus. Last year I felt that single technologies were being recognised, whereas this year, there was an increase in rules and trends within the functionality of upcoming technology.